Font Management UniversityThis year at the Macworld Conference and Expo, we hosted a number of expert font panel discussions at our booth on the show floor. The discussions turned out quite well, and for those of you who were unable to make it to the show, we’re happy to report that we recorded everything!

This first panel titled “The Art of Type” focused on type, and more specifically type design. Extensis Product Marketing Manager Halstead York hosted Adobe product manager Thomas Phinney and FontShop font evangelist Stephen Coles for this panel discussion. We asked these experts a number of questions that were posed by our readers, right here on the Extensis blog.

The discussion is broken up into a number of smaller audio files so that you can easily skip to sections that are of interest to you. If you’d rather listen to the discussion in it’s unedited form, scroll down to the bottom of this post.

Be sure to stop back by the blog, as we will soon be presenting the audio from our other panel discussion that focused on working with type in design applications.

Introductions

What makes a good typeface?

Where do typefaces fail?

Is creating type a technical or creative skill?

Where does type innovation come from?

How long does it take to design a typeface?

What is involved in testing a new font?

What’s up with font licenses?

What are the current trends in type?

What about OpenType?

Audience Question #1 – How do font designers get paid?

Audience Question #2 – What is a typical font design workflow?

Audience Question #3 – What about font design tools?

Audience Question #4 – How should a font designer approach kerning?

How should type users choose a font?

Audience Question #5 – Is there a proper font for video?

If you prefer to listen to the presentation in its entirety, use the following audio player. Warning: This is the entire presentation, and has not been edited or modified to remove any audio defects.

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